A 13-year trademark battle ends as the high court lets stand a ruling that the 'SC' logo belongs to the University of Southern California, not the University of South Carolina.
32-31 defeat that knocked the Trojans out of the AP top 25, the first time since 2001 that they've been unranked during the regular season.
Best news:
USC football sucks.
Why is this good news? As I noted earlier, the last time Trojan football tanked, the academic reputation went up, and kept going up. I am all for USC to keep climbing up the academic ladder :)
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