With innovative and unique plans and calling strategies. The first time I heard a driver tell me "give me a missed call, sir" it took me a few nanoseconds of conscious processing of that statement to figure out what he meant. It made sense once I got used to that logic :-)
Or calling plans where one can only receive calls, but cannot make any. Comes in handy for the much poorer folks who are keen on finding work--if only somebody would let them know where the job is. Bingo--cellphone with receive only calling plans.
Despite the evil Murdoch taking over the WSJ, the paper continues to do some decent reporting. Today's paper had a neat feature on cell phone usage in India, which is where this photo is from. I
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